The advertising campaign of this new fragrance tells the story of unresolved tension and desire between a man and a woman. The intriguing and seductive scent creates a contrast of freshness and warmth with crisp spice, warm cognac and sensual woods.
“The global launch of ENCOUNTER Calvin Klein introduces a new interpretation of the contemporary, confident man,“ said Catherine Walsh, Senior Vice President, American Fragrances, Coty Prestige.
The new face of the advertisement is Alexander Skarsgård who stars in the HBO series True Blood. Skarsgård perfectly reflects the ENCOUNTER Calvin Klein attitude – modern, stylish and unapologetically masculine.
by Moe Khalaf